As the creative strategy, NEXT accept any challenge to re-design something that not-so-good packaging with excellent looking one followed by assurance for approval both client and target market.
Mbak Mas is a local ready-to-serve fried red onion. The target market for these products are neighbourhood women with B to C SES class. The product itself has 3 variants (Danger, Original, and Non-Spicy/Tidak Pedas)
The re-design processes include re-branding and re-designing packaging to ensure the customers really know about the taste difference.
The visual/design above are for display/mock-up purpose only, all contents such as: image, text, photo, illustration, diagram, etc are fiction and do not represent real contents/cases.